How to Understand The Ordinary Products (DECIEM) & Which Ones Are Right For Your Skin Type
by Kiki Athanas
August 29, 2017
The other day my friend asked if I was familiar with DECIEM. Instantly I replied “The Abnormal Beauty Company”. Their marketing is fabulously sticky, and I recalled that they are ridiculously low priced for high quality products. So even though I had yet to try any of their products first hand, I was prepared to tell her to “go for it”!
While their foundations are relatively straightforward to choose from - i.e. find your colour match, and off you go. Their retinoids, direct acids, and hydrators & oils are a slightly different story. Unless you are well-versed in the cosmetology, many of their products may easily confuse you...or simply appear to be in a foreign language!
Hence, why I’m breaking things down for you in the following post. I'm spelling out all of those weird long words and acronyms and percentages.
Here’s what you really need to know in order to pick the right fix for your skin:
→ think: anti-aging serum for a youthful glow.
For sensitive skin, start with their Granactive Retinoid 2% in Squalane, and you may choose to work your way up to their Retinol formulas which can cause sensitivity and irritation (and you’ll definitely need to stay OUT of the sun while using these products!).
Again, the key benefit here is anti-aging.
Why vitamin C? Well, here’s the most well-researched and unbiased stats I found:
“The use of vitamin C (3-10%) in topical applications for at least 12 weeks has been shown to decrease wrinkling (21, 23, 25, 27), reduce protein fiber damage (25), decrease apparent roughness of skin (21), and increase production of collagen (26, 27). Topical vitamin C has also been shown to reverse some of the age-related structural changes in the interface between the dermis and the epidermis (22) (Vitamin C and Skin Health, Oregon State University).”
Your best bet here, and my fave pic from this particular product series, is their Vitamin C Suspension 30% in Silicone - it goes on with a nice smooth texture (versus some of their other more coarse-feeling Vitamin C formulas), and is strong enough to be effective.
Now we get into the fun stuff! Here’s where you need to pay attention, but I’ll get straight to the point for each...
Glycolic Acid → exfoliation; gets rid of dead surface skin cells (can help dry out skin and clear up blocked pores). See their Glycolic Acid 7% Toning Solution.
Salicylic Acid → the next level up from exfoliation - it can penetrate deeper and can actually “dissolve some of the intercellular 'glue' that holds skin cells together”. See their Salicylic Acid 2% Solution.
Azelaic Acid → skin brightening; revitalize the appearance of skin by minimizing dark spots and sun spots. See their Azelaic Acid Suspension 10%.
AHA → my personal secret and the reason I feel like a sham when someone comments “You have beautiful skin”. If only you knew the truth...it’s all in the AHA. Their formula for this is the AHA 30% + BHA 2% Peeling Solution.
Alpha Lipoic Acid → taking all of the above up a notch to a totally powerful next level. For when you’re in need of epic transformation: Alpha Lipoic Acid 5% (to be used only a few times a week at the max).
Hydrators and Oils:
- Hyaluronic Acid → helps to promote moisture and plumpness in our skin. They have a Hyaluronic Acid 2% + B5 blend.
- Squalane → hydration, hydration, hydration. That is all. Keep it simple with their 100% Plant-Derived Squalane.
- Rose Hip Seed Oil → rich in Vitamin C, vitamin E, vitamin C, vitamin D and B-carotene, as well essential fatty acids; providing healing and anti-aging properties. I suggest adding a few drops of their 100% Organic Cold-Pressed Rose Hip Seed Oil to your nighttime routine.
Argan Oil → for face and in particular hair and scalp - great for if you suffer from flakiness (not the bailing on a friend at the last minute kind). I like to add their 100% Organic Cold-Pressed Moroccan Argan Oil as a pre-shampoo treatment and massage it into my head the night before I wake up and shower first thing.
Marula Oil → I find it less “oily” yet more “rich” than Argan oil. A little goes a long way and it’s not as heavy, so you can work it into the ends of damp or dry hair without getting that “dirty” weighed-down look. Their 100% Cold-Pressed Virgin Marula Oil is well worth the seriously low investment.
Silicone → the secret to a flawless makeup routine that lasts all day (& night) long. This is an absolute must if you wake up early and plan to play hard into the evening...while appearing to be the same individual at the end of it all. Once you start priming, you never go back. [That doesn’t rhyme but it’s the cold hard truth]. Their High-Adherence Silicone Primer is the ultimate finishing base. If you opt for a more Kardashian dewy glow and aren’t prone to oiliness, I’d opt for the High-Spreadability Fluid Primer instead.
So there you have it, hopefully I just made choosing from The Ordinary products an extraordinarily simple process.
Feel free to comment below with any of your own suggestions or if you have any specific questions!